5Preview Fall 2010 Collection

13 August 2010

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Filippa K A/W 2010 Collection

10 August 2010

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Bensoni

30 July 2010

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Bensoni is the popular young label designed by Parson’s graduates Benjamin Channing Clyburn and Sonia Yoon. With fan’s such as Olivia Palermo rocking their designs around town, Bensoni’s mixture of a traditional feminine and tailored aesthetic combining with the personal look one acquires through vintage finds will certainly be a winner with fashionista’s looking for something fresh to add to their wardrobes. Visit Bensoni.com for more.

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Erin Wasson for RVCA Fall 2010 Lookbook

22 July 2010

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Gaia Repossi Vogue Spain July 2010

20 July 2010

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Italian socialite and jewelry designer Gaia Repossi appears in the July 2010 issue of Vogue Spain to show off her very popular understated accessories, fans of which famously include her friends Charlotte Casiraghi, Eugenie Niarchos and Karl Lagerfeld.

Click HERE To View Gaia Repossi Style File

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Calla by Calla Haynes

24 June 2010

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Twenty-nine-year-old Toronto born designer Calla Haynes is the visionary behind the new label CALLA. She attended Parsons School of Design in both New York and Paris and worked with Olivier Theyskens for nearly five years at Rochas and later Nina Ricci. Using the textile design skills she honed with Theyskens, Calla went on to design prints for clients including Jeremy Laing, Alexander Wang, Thomas Engel Hart and Erin Fetherston. Now her namesake collection is strongly based around these amazing prints and based on Haynes’ idea of “relaxed luxury”,  a brand that is unique while at the same time modern and easy to wear. Visit Calla.fr for more.

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Southern Proper “Haberdashery for the Gentleman”

18 May 2010

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Just when you think preppy can’t be spun another way a new cute label pops up and has you wanting to leave the house with dogs embroidered all over you. Southern Proper does just this, although the womenswear is limited. The brand is a tribute to traditional “preppy” motifs as you will see when logging onto their website and are drawn into a world of mint colored pants and sockless loafers. Visit SouthernProper.com for more.

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Gareth Pugh To Open First Store

13 May 2010

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Famed Central Saint Martins graduated Gareth Pugh is reportedly planning to open his first boutique next month, according to the Twitter feed of the Telegraph’s fashion editor Hilary Alexander. The Paris based designer however has not chosen his adopted home city or even London for his new digs as Alexander reports the shop will go up in Hong Kong.

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Jerome Fall 2010

06 May 2010

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JEROME is a women’s luxury, eco-friendly, rotary and flat bed printed modal knit line founded this year by Emily Jerome, formerly a journalist for CBS and The Economist. The line focuses on basic, seamless bodies with the belief that women consistently refer to the same silhouette when dressing and desire clothing that is functionally versatile. The prints used in JEROME garments are hand drawn and digitally reworked by Emily  herself. The screens used to create the prints run up to 12 colors and are the size of a small automobile. Visit EmilyJerome.com for more.

Juliette Hogan Winter 2010

26 April 2010

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Juliette Hogan’s winter 10 collection titled “so pretty it hurts” celebrates a demure muse, with shirts tucked in and buttoned to the top, pleats sharply pressed and an air of bookish beauty about her. There’s signature Juliette Hogan with pleated chiffon frocks, muted tones and ladylike floral prints, but set down you tea cups as this season gets a shake up with hiked up hems, a colour injection of off brights in olive, sapphire and purple and dramatic amelie cape coats in black and lavender wool or bright coral vintage crepe. Feminine shapes in sheeny bright wildberry silk are contrasted with structured pieces in wool tweed. Masculine tailored garments in navy & black cotton twill are paired with feminine & floaty chiffons and the signature crescent print in black & taupe on silk crepe de chine is offered in classic Juliette Hogan dresses & tunics. The cathy corset with bold exposed zip, thigh high tweed lydia skirt & tiered cee cee dress cause a double take and leave you wondering if the librarian muse is as prim and proper as you first thought. Visit JulietteHogan.com for more.

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